The Department of Marketing was set up in 1999, entitled to grant Master’s Degree and Bachelor’s Degree in Marketing. There are now 20 faculty members working at the department, including 4 full professors, 9 associate professors and 7 lecturers, with 80% of the total having experiences of overseas study and work. Because of its widely spread influence in the field of marketing, many multinationals, large- and medium-sized state-owned enterprises have already built up a long-term and sounding cooperation with the department.

The students are required to be equipped with broad knowledge of management and contemporary marketing theories, only with which can they later become professionals not only with global visions but a good understanding of Chinese market practices.